* Corresponding Author
CRITICISM ABOUT ADOLESCENT CONSUMPTIVE BEHAVIOUR: RECEPTION ANALYSIS ON “SPINE BREAKER” LYRICS BY BTS
https://doi.org/10.22146/jmki.84189 Annisa Mutiara Paundra(1*), Rina Sari Kusuma(2)
(1) Universitas Muhammadiyah Surakarta
(2) Universitas Muhammadiyah Surakarta
(*) Corresponding Author
Abstract
Consumptive behavior is an act of excessive prioritization of desire or wants over need or necessity and it has no predominance scale, this is rooted in the fact that adolescents are the most consumptive age. “Spine Breaker” by BTS highlights the rampant consumerism by adolescents due to peer pressure and how adolescents tend to beg their parents for necessities that they can’t afford. This study aims to examine the discernment of ARMY, the fandom name for BTS’ fans, towards the message about criticism regarding adolescent consumptive behavior that is conveyed through the lyrics of “Spine Breaker” by BTS using the purposive sampling technique. Therefore, there are six respondents. This research used a qualitative approach. The respondents who are also part of the fandom are classified into three different groups based on their economic status and later the Focus Group Discussion (FGD) is used for data collection purposes. Thus the six respondents in this study have been divided into three groups based on their economic status, and later the result of this research is the division of respondents into two audience positions; the dominant hegemony and the negotiating position in relation to Stuart Hall’s reception theory.
Keywords
Full Text:
2 - Criticism AboutReferences
Angkawijaya, M. (2017). Penerimaan Masyarakat Terhadap Kritik Sosial Dalam Video Speech Composing Karya Eka Gustiwana Di Youtube. Jurnal E-Komunikasi, 5(1), 2–12. http://library1.nida.ac.th/termpaper6/sd/2554/19755.pdf Briandana, R., & Azmawati, A. A. (2020). New media audience and gender perspective: A reception analysis of millennials interpretation. International Journal of Humanities and Social Sciences Research, 6(1), 58–63. Engel, J. F., Blackwell, R. D., & Miniard, P. W. (1982). Consumer Behavior. Dryden Press. https://books.google.co.id/books/about/Consumer_Behavior.html?hl=id&id=BgaJuAAACAAJ&redir_esc=y Fitriyani, N., Widodo, P. B., & Fauziah, N. (2013). Hubungan Antara Konformitas Dengan Perilaku Konsumtif Pada Mahasiswa Di Genuk Indah Semarang. Jurnal Psikologi Undip, 12(1), 1–14. https://doi.org/10.14710/jpu.12.1.1-14 Goldsmith, R. E., Flynn, L. R., & Clark, R. A. (2012). Materialistic, brand engaged and status consuming consumers and clothing behaviors. Journal of Fashion Marketing and Management, 16(1), 102–119. https://doi.org/10.1108/13612021211203050 Hall, S., Hobson, D., Lowe, A., & Willis, P. (1980). Culture, Media, Language. Routledge. https://www.routledge.com/Culture-Media-Language-Working-Papers-in-Cultural-Studies-1972-79/Hall-Hobson-Lowe-Willis/p/book/9780415079068 Herman, T. (2018). BTS’ Most Political Lyrics: A Guide To Their Social Commentary on South Korean Society. https://www.billboard.com/articles/columns/k-town/8098832/bts-lyrics-social-commentary-political Indainanto, Y. I., & Nasution, F. A. (2020). Representasi di Media Sosial Sebagai Pembentuk Identitas Budaya Populer. Jurnal SEMIOTIKA, 14(1), 102–110. https://journal.ubm.ac.id/index.php/semiotika/article/view/2200/1781 Johnson, M. (2013). Parental Financial Assistance and Young Adults’ Relationships With Parents and Well-Being. 75(3). https://doi.org/10.1111/jomf.12029.Parental Kanserina. (2015). Perilaku Konsumtif Mahasiswa Jurusan Pendidikan Ekonomi UNDIKSHA 2015. 5(1). https://doi.org/http://dx.doi.org/10.23887/jjpe.v5i1.5213 Kellner, D. (1983). Critical Theory and the Consumer Society. Theory, Culture & Society, 1(3), 66–83. https://doi.org/https://doi.org/10.1177/026327648300100306 Khurrosidah, S., & Rahardjo, T. (2018). Pemaknaan Khalayak Terhadap Marginalisasi dalam Pendidikan dan Kritik Sosial pada Lirik Lagu Putra Nusantara. Interaksi Online, 6(4), 286–297. https://ejournal3.undip.ac.id/index.php/interaksi-online/article/view/21655/20027 Kriyantono, R. (2006). Teknik Praktis Riset Komunikasi. Kencana. https://books.google.co.id/books?id=gI9ADwAAQBAJ&printsec=frontcover&dq=gI9ADwAAQBAJ&hl=id&sa=X&ved=0ahUKEwish6y64_XnAhUZVH0KHZL-AaUQ6AEIKDAA#v=onepage&q&f=false Lynch, K. S. (2020). Fans as transcultural gatekeepers: The hierarchy of BTS’ Anglophone Reddit fandom and the digital East-West media flow. New Media and Society, 1–17. https://doi.org/10.1177/1461444820962109 Mahrunnisya, D., Indriayu, M., & Wardani, D. K. (2018). Influence on Emotional Intelligence through Money Attitude against Consumptive Behavior of Student. Journal of Education and Learning (EduLearn), 12(4), 617–622. https://doi.org/10.11591/edulearn.v12i4.8031 Mangion, C. (2018). Critical Theory of Communication. European Journal of Communication, 33(2), 239–242. https://doi.org/10.1177/0267323118761155 Monks, E. J., Knoers, A. M. P., & Hadinoto, S. R. (2002). Psikologi Perkembangan: Pengantar dalam Berbagai Bagiannya. Gajah Mada University Press. https://opac.perpusnas.go.id/DetailOpac.aspx?id=595639# Oktafikasari, E., & Mahmud, A. (2017). Konformitas Hedonis Dan Literasi Ekonomi Terhadap Perilaku Konsumtif Melalui Gaya Hidup Konsumtif. Economic Education Analysis Journal, 6(3), 684–697. Putri, H. N., Nauli, F. A., & Novayelinda, R. (2015). Faktor-Faktor yang Berhubungan dengan Perilaku Bullying Pada Remaja. 2(2), 12–17. Qusairi, W. (2017). Makna Kritik Sosial Pada Lirik Lagu Merdeka Karya Grup Musik Efek Rumah Kaca. Ejournal Ilmu Komunikasi, 5(4), 202–216. Santoso, S. (2021). Analisis Resepsi Audiens Terhadap Berita Kasus Meiliana di Media Online. Komuniti : Jurnal Komunikasi Dan Teknologi Informasi, 12(2), 140–154. https://doi.org/10.23917/komuniti.v12i2.13285 Setiawan, K., & Said, N. F. A. (2022). Konstruksi Makna Hipokrit pada Lagu Spine Breaker Karya Boy Band BTS. Promusika, 10(2), 66–77. https://doi.org/10.24821/promusika.v10i2.7789 Setiono, D. P., & Dwiyanti, R. (2020). the Effect of Self Esteem Towards Consumptive Behaviour in X University Students. Psycho Idea, 18(2), 190. https://doi.org/10.30595/psychoidea.v18i2.6863 Shanker, D., & Karanth, G. K. (2021). Globalization and Social Sciences: Emerging Challenges. 28(0972). https://www.grefiglobal.org/_files/ugd/cf23a6_c86ea3e5f9514acba4cd3bdf3aa31fc4.pdf#page=5 Sobur, A., Darmawan, F., Kusumalestari, R. R., Listiani, E., & Ahmadi, D. (2018). The Meaning Of K-Pop And Self-Concept Transformation Of K-Pop Fans In Bandung. MIMBAR : Jurnal Sosial Dan Pembangunan, 34(2), 414–422. https://doi.org/10.29313/mimbar.v34i2.3729 Storey, J. (2018). Cultural Theory and Popular Culture: An Introduction - 8th edition. Routledge. https://www.taylorfrancis.com/books/mono/10.4324/9781315226866/cultural-theory-popular-culture-john-storey Sugiyono, P. D. (2017). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Alfabeta. Tunshorin, C. (2016). Analisis Resepsi Budaya Populer Korea Pada Eternal Jewel Dance Community Yogyakarta. Profetik: Jurnal Komunikasi, 9(1). https://doi.org/10.14421/pjk.v9i1.1191 Wahyuddin, M., Setyawan, A. A., & Nugroho, S. P. (2017). Shopping Behavior Among Urban Women. Mediterranean Journal of Social Sciences, 8(1), 306–311. https://doi.org/10.5901/mjss.2017.v8n1p306 Wasik, H. A., & Liliani, E. (2019). Social Criticism in the FSTVLT Song Literature Sociology Study. ICILLE 2018, 297, 130–133. https://doi.org/10.2991/icille-18.2019.28 Widhyatama, S. (2012). Sejarah Musik dan Apresiasi Seni. PT. Balai Pustaka (Persero). https://books.google.co.id/ Wijaya, R. A., Djalali, M. A., & Sofiah, D. (2016). Gaya Hidup Brand Minded dan Intensi Membeli Produk Fashion Tiruan Bermerk Eksklusif Pada Remaja Putri. Persona:Jurnal Psikologi Indonesia, 4(02). https://doi.org/10.30996/persona.v4i02.553 Xie, Y., Al Imran Bin Yasin, M., Agil Bin Shekh Alsagoff, S., & Hoon Ang Article Info, L. (2022). An Overview of Stuart Hall’s Encoding and Decoding Theory with Film Communication. Multicultural Education, 8(1), 190. https://doi.org/10.5281/zenodo.5894796 Yusuf, A. M. (2014). Metode Penelitian Kuantitatif, Kualitatif, dan Penelitian Gabungan. Prenadamedia Group. https://books.google.co.id/books?id=RnA-DwAAQBAJ&printsec=frontcover&hl=id#v=onepage&q&f=false
DOI: https://doi.org/10.22146/jmki.84189
Article Metrics
Abstract views : 1780
| 
views : 1151
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 Jurnal Media dan Komunikasi Indonesia
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
| Jurnal Media dan Komunikasi Indonesia (Online ISSN 2721-396X) is published by the Department of Communication Science (DIKOM), Faculty of Social Science and Political Science (FISIPOL), Gadjah Mada University |