Nicholas Wilson
* Corresponding Author
https://scholar.google.com/citations?hl=en&user=ow7S9Q0AAAAJ&view_op=list_works&gmla=AJsN-F5CZrVnsdpN2-M27HAbZaiP_NGxACt7LkCJgjShZAtupLHe6l0efsnC9zgGLE4jDRJSNDhHzf76kYA0VcMwsY_acq8RKQ

Universitas Bunda Mulia
Indonesia

WILSON, Nicholas is currently a Ph.D Candidate in Marketing Management at Universitas Trisakti, Jakarta, Indonesia, and serves as an Adjunct Lecturer of Management Department at Universitas Bunda Mulia (UBM), Jakarta, Indonesia. He earned his Master’s Degree (2019) in Marketing Management from Universitas Tarumanagara (UNTAR), Indonesia, and his Bachelor’s Degree (2017) in Management from Universitas Pelita Harapan (UPH), Tangerang, Indonesia. Currently, he’s pursuing a Doctoral Degree (Ph.D) in Marketing Management at Universitas Trisakti, Jakarta, Indonesia. His works had been published in various SCOPUS-Indexed International Journal and Nationally-Accredited Journals, such as Gadjah Mada International Journal of Business, International Journal of Management Practice, Advances in Economics, Business and Management Research; Business Management Journal, Journal of Business & Applied Management, Jurnal Manajemen & Pemasaran Jasa, DeReMa Jurnal Manajemen, Jurnal Muara Ilmu Ekonomi dan Bisnis, Jurnal Manajemen Bisnis dan Kewirausahaan, Jurnal Muara Ilmu Sosial, Humaniora, dan Seni; and Jurnal Manajemen Indonesia. He has also actively presented and published his articles in various international conferences. His works mainly focus on the topics of Consumer Behavior, General Marketing, Service Marketing, Sports Marketing, Quantitative Research, E-Commerce, Digital Marketing, International Marketing, Brand Management, Green Marketing, and Cross-Cultural Management.

Keni Keni
Universitas Tarumanagara
Indonesia

KENI, Keni, is a Senior Business Management Lecturer and currently serves as the Head of Undergraduate Management Department at Faculty of Economics and Business, Universitas Tarumanagara (UNTAR), Jakarta, Indonesia. He earned his Doctorate Degree (2015) in Management from Universiti Sains Malaysia (USM), Malaysia, and both of his Master’s Degree (2000) and Bachelor’s Degree (1999) in Management from Universitas Tarumanagara (UNTAR), Jakarta, Indonesia. His works had been published in various Nationally and International-Reputable Journals, such as the Journal of Brand Management, Anatolia (An International Journal of Tourism and Hospitality Research), Asia-Pacific Journal of Business Administration, Gadjah Mada International Journal of Business, International Journal of Management Practice, Advances in Economics, Business and Management Research; Jurnal Manajemen & Pemasaran Jasa, and DeReMa Jurnal Manajemen. He has also presented and published his papers in various national and international conferences. His research focuses on the topic of Consumer Behavior, General Marketing, Digital Marketing, International Marketing, Branding, and Green Marketing.

Pauline Henriette Pattyranie Tan
Universitas Pelita Harapan
Indonesia

TAN, Pauline Henriette Pattyranie, is a Senior Business Management Lecturer at Universitas Pelita Harapan (UPH), Tangerang, Indonesia. Currently, she also serves as the Head of DRM (Doctor of Research in Management) Program at Universitas Pelita Harapan (UPH), Tangerang, Indonesia. She earned her Doctorate Degree (2011) in Economics from Universitas Gadjah Mada (UGM), Indonesia, her Master’s Degree (1999) in Economics from Universitas Padjajaran, Bandung, Indonesia, and her Bachelor’s Degree (1992) in Economics from Universitas Sam Ratulangi, Manado, Indonesia. Her works had been published in various Nationally and International-Reputable Journals, such as the Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi, Gadjah Mada International Journal of Business, Jurnal Ilmiah Manajemen & Akuntansi, and International Journal of Advanced Science and Technology. She also actively participated and published her articles in various nationally and internationally-reputable conferences. Her research focuses on the topic of Microeconomics, Macroeconomics, Managerial Economics, Econometrics, International Economics, General Marketing, International Trade, International Marketing, E-Commerce, Organizational Management, International Business Management, and Green Marketing.