Rindang Matoati
Faculty of Economics and Management Bogor Agricultural University
Indonesia

Lecturer at Department of Management, Faculty of Economics and Management, Bogor Agricultural University where she has been teaching, researching and actively participating in lecturer association. She earned her Bachelor Degree (2003), and Master Degree (2013) in Consumer Behavior from Faculty Economics and Business,  Department of Management, Unversitas Gadjah Mada. She has presented her research findings in international conferences which is hold in other countries such as Turkey, Malaysia and Thailand.

Author’s contact details: Department of Management, Faculty Economics and Management,Bogor Agricultural University,  Jl Agatis  FEM Buildings Kampus IPB Dramaga,phone number: +62 8121339764, email: r.matoati@gmail.com.

Suci Paramitasari Syahlani
* Corresponding Author
https://www.scopus.com/authid/detail.uri?authorId=56676367900

Universitas Gadjah Mada
Indonesia

Scopus Author ID: 56676367900

Associate Professor at Agribusiness Laboratory, Faculty of Animal Science, Unversitas Gadjah Mada where she has been teaching, conducting research and doing community services. She gives lectures for undergraduate and graduate students on subjects  such as agribusiness management, marketing, entrepreneurship. She earned her PhD (2006) in Management field of study, specialization in Marketing, from Faculty of Economic and Business, Unversitas Gadjah Mada. She has published several publications such as “Brand evaluation and consumer’s preference toward pioneer and follower brands: Empirical study on dairy products” in Journal of Animal Production; “The application of planned behavior theory to predict the consumption of processed body-shaping milk in Media Peternakan,” Journal of Animal Science and Technology; “Message appeal and presentation order of public service advertisement: An experimental study of egg enriched with Omega- Promotion,” in Ventura Journal of Economics, Business and Accountancy. She also published article “Post mount Merapi eruption recovery of smallholder dairy farming: A case study of disaster management in Indonesia” as a part of book Communities and Livelihood Strategies in Developing Countries, Springer. She has also presented her research findings in some national and international conferences.

Author’s contact details: Laboratory of Agribusiness; Department of Livestock Socio Economic, Faculty of Animal Science, University of Gadjah Mada, Jalan Fauna no 3, Bulaksumur, Yogyakarta 55281, Indonesia; phone number: +6287845753500; e-mail address: suci.syahlani@ugm.ac.id; suci.syahlani@ gmail.com.