Analisis Faktor-faktor yang Memengaruhi Ketahanan Bisnis pada UMKM DIY di Masa Pandemi Covid-19
Desi Rindi Rahmawati(1*), Ertambang Nahartyo(2)
(1) Universitas Gadjah Mada
(2) Departemen Akuntansi, Fakultas Ekonomika dan Bisnis, Universitas Gadjah Mada, Yogyakarta, Indonesia
(*) Corresponding Author
Abstract
Penelitian ini bertujuan untuk menguji adanya pengaruh kemampuan inovasi terhadap ketahanan bisnis pada UMKM, menguji pengaruh teknologi terhadap ketahanan bisnis pada UMKM, menguji pengaruh kebijakan pemerintah terhadap ketahanan bisnis pada UMKM, menguji pengaruh sumber daya manusia terhadap ketahanan bisnis pada UMKM, menguji budaya organisasi memoderasi hubungan kemampuan inovasi terhadap ketahanan bisnis UMKM, menguji budaya organisasi memoderasi hubungan teknologi terhadap ketahanan bisnis UMKM, menguji budaya organisasi memoderasi hubungan kebijakan pemerintah terhadap ketahanan bisnis UMKM dan menguji budaya organisasi memoderasi hubungan SDM terhadap ketahanan bisnis UMKM. Metode penelitian yang digunakan adalah kuantitatif dengan jumlah sampel sebanyak 142 responden penelitian. Teknik pengumpulan data dilakukan dengan menggunakan survei kuesioner melalui google form dan dianalisis dengan menggunakan analisis regresi berganda. Hasil penelitian menunjukkan bahwa kemampuan berinovasi, teknologi, kebijakan pemerintah dan SDM berpengaruh positif dan signifikan terhadap ketahanan UMKM di DIY dimasa pandemi Covid-19. Budaya organisasi merupakan variabel moderasi yang memperkuat hubungan kemampuan berinovasi, teknologi, kebijakan pemerintah dan SDM terhadap ketahanan UMKM. Penelitian ini berfokus untuk memperluas penelitian terdahulu terkait faktor-faktor yang mempengaruhi ketahanan UMKM pada konteks pandemi Covid-19. Penelitian selanjutnya diharapkan memiliki objek yang lebih luas dan mendalam tidak hanya di SiBakulJogja.
Keywords
Full Text:
PDFReferences
A.S, Balakrishnan, and Usha Ramanathan. 2021. “The Role of Digital Technologies in Supply Chain Resilience for Emerging Markets’ Automotive Sector.” Supply Chain Management 26, no. 6: 654–71. https://doi.org/10.1108/SCM-07-2020-0342. Anggadwita, Grisna, Erni Martini, Ratih
Hendayani, and Muhammad Rafi Kamil. 2021. “The Role of Technology and Innovation Capabilities in Achieving Business Resilience of MSMEs during Covid-19: Empirical Study.”
2021 9th International Conference on Information and Communication Technology, ICoICT 2021, 1–6. https://doi.org/10.1109/ICoICT52021.2021.9527464. APJII. 2020.
“Survey Pengguna Internet APJII 2019-2020.” Asosiasi Penyelenggara Jasa Internet Indonesia.
https://apjii.or.id/content/read/104/503/Buletin-Apjii-Edisi-74---November-2020.
Aula, dkk. 2022. “Peran Manajemen Sumber Daya Manusia Dalam Meningkatkan Resiliensi Organisasi : Sebuah Studi Literatur” 11, no. 1.
Ayala, Juan Carlos, and Guadalupe Manzano. 2014. “The Resilience of the Entrepreneur. Influence on the Success of the Business.
A Longitudinal Analysis.” Journal of Economic Psychology 42: 126 35.https://doi.org/10.1016/j.joep.2014.02.004.
Badan Pusat Statistik. 2017. “Badan Pusat Statistik.” https://doi.org/10.1055/s-2008-1040325.
Banerjee, Tuhin, Ashish Trivedi, Gunjan Mohan Sharma, Moaz Gharib, and S. Shahul Hameed. 2022. “Analyzing Organizational Barriers towards Building Postpandemi Supply Chain Resilience in Indian MSMEs: A Grey-DEMATEL Approach.
” Benchmarking. https://doi.org/10.1108/BIJ-11-2021-0677.
Bank Indonesia. 2016. “Pemetaan Dan Strategi Peningkatan Daya Saing Umkm Dalam Menghadapi Masyarakat Ekonomi Asean (MEA 2015).
” Jurnal RISALAH, 27, no. 1: 68. http://ejournal.uin suska.ac.id/index.php/risalah/article/view/2510%0A
Baral, Manish Mohan, Subhodeep Mukherjee, Ramji Nagariya, Bharat Singh Patel, Anchal Pathak, and Venkataiah Chittipaka. 2022. “Analysis of Factors Impacting Firm Performance of MSMEs: Lessons Learnt from COVID-19.” Benchmarking. https://doi.org/10.1108/BIJ-11-2021-0660.
Barney. 1991. “Firm Resources and Sustained Competitive Advantage.” Journal of Management 17, no. 1: 99–120. BI. 2015. “Profil Bisnis Usaha Mikro, Kecil Dan Menengah (Umkm).” Bank Indonesia dan LPPI, 1–135. BKPM. 2021.
“Upaya Pemerintah Memajukan UMKM Indonesia BKPM”https://www.bkpm.goid/id/publikasi/detail/berita/upaya-pemerintah-untuk-memajukan-umkm-indonesia
Bouaziz, Fatma, and Zouhour Smaoui Hachicha. 2018. “Strategic Human Resource Management Practices and Organizational Resilience.” Journal of Management Development 37, no. 7: 537–51. https://doi.org/10.1108/JMD-11-2017-0358.
Buhalis, Dimitrios. 2004. “EAirlines: Strategic and Tactical Use of ICTs in the Airline Industry.” Information and Management 41, no. 7: 805–25.
https://doi.org/10.1016/j.im.2003.08.015. Dinas Pariwisata Kota Yogyakarta. 2020. “Kajian Jumlah Kunjungan Wisata Kota Yogykarta Tahun 2020.” Laporan Akhir, 1–183.
https://pariwisata.jogjakota.go.id/resources/download/laporan-kunjungan-wisatawan-2020-75.pdf.
DPRD DIY. 2020. “Menilik Strategi Penanganan Dampak Covid-19 Dalam Perspektif Ekonomi - e-Parlemen DPRD DIY.” https://www.dprd-diy.go.id/menilik-strategi-penanganan-dampak-covid-19-dalam-perspektif-ekonomi/.
Drucker, Peter F. 2007. “Management Challenges for the 21st Century” 6967, no. 2000. https://doi.org/10.1080/10686967.2000.11919230.
Ekon.go.id. 2021. “UMKM Menjadi Pilar Penting Dalam Perekonomian Indonesia - Kementerian Koordinator Bidang Perekonomian Republik Indonesia.”
Ekon.Go.Id. https://ekon.go.id/publikasi/detail/2969/umkm-menjadi-pilar-penting-dalam-perekonomian-indonesia. Fuska, Sani Evani. 2020. “Dampak Covid-19, Pendapatan UMKM Di DIY Turun 80%.” Diakses melalui https://www.beritasatu.com/feri-awan-hidayat/nasional/655435/dampak-covid19-pendapatan-umkm-di-diy-turun-80
bGil Fombella, Pilar, Shaun West, Marleen Muehlberger, Thomas Sautter, Guenter Zepf, and David Harrison. 2022. “Understanding Crisis Resilience in Manufacturing Firms in the DACH Region during the COVID-19 Pandemi.” Continuity & Resilience Review. https://doi.org/10.1108/crr-12-2021-0044.
Hills, Gerald E., Claes M. Hultman, and Morgan P. Miles. 2008. “The Evolution and Development of Entrepreneurial Marketing.” Journal of Small Business Management 46, no. 1: 99–112. https://doi.org/10.1111/j.1540-627X.2007.00234.x.
Kemenkeu. 2021. “Merekam Pandemi Covid-19 Dan Memahami Kerja Keras Pengawal APBN.” Covid-19, 1–78.
Lanang, I Putu Eka Sudiarta, Ketut Kirya, dan I Wayan Cipta. 2014. “Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Usaha Mikro Kecil Dan Menengah (UMKM) Di Kabupaten Bangli.” E-Journal Bisma Universitas Pendidikan Ganesha 2, no. 1: 11–21.
Lukito, Angel Caroline, and Devie. 2015. “Pengaruh Budaya Perusahaan Terhadap Keunggulan Bersaing Melalui Kepuasan Karyawan Pada Perusahaan Kafe Restoran Di Surabaya.” Business Accounting Review 3, no. 1: 280–91
Madhani, Pankaj M. 2009. “Resource Based View (RBV) of Competitive Advantages: Importance,Madhani,Resource Based View (RBV) of Competitive Advantages. KHOJ Journal of Indian Management Research and Practices, 1(2), 2–12. https://.” KHOJ Journal of Indian Management Research and Practices 1, no. 2: 2–12.
https://www.researchgate.net/publication/45072537.
Marlinah, Lili. 2020. “Peluang Dan Tantangan UMKM Dalam Upaya Memperkuat Perekonomian Nasional.” Jurnal Ekonomi 22, no. 2: 118–24.
Martins, E. C., and F. Terblanche. 2003. “Building Organisational Culture That Stimulates Creativity and Innovation.” European Journal of Innovation Management 6, no. 1: 64–74. https://doi.org/10.1108/14601060310456337.
Matharu, Sukhjeet Kaur, and Divya Juneja. 2021. “Factors Impacting Resilience of Women Entrepreneurs in India in the Face of Covid-19.” Vision, 1–11. https://doi.org/10.1177/09722629211043299.
Mendagri. 2021. “Inmendagri_Nomor_1_Tahun_2021.Pdf.” Jakarta: 2021. Menéndez Blanco, Juan Manuel, and José Luis Montes-Botella. 2017. “Exploring Nurtured Company Resilience through Human Capital and Human Resource Development: Findings from Spanish Manufacturing Companies.” International Journal of Manpower 38, no. 5: 661–74. https://doi.org/10.1108/IJM-11-2015-0196.
Mulyadi. 2007. Sistem Perencanaan Dan Pengendalian Manajemen. Yogyakarta: Universitas Gadjah Mada. Ofuonye, Christian Nnamdi. 2017. “Innovation and Resilience of Small-Medium Entrepreneurs in Port Harcourt.” Scholarly Journal of Science Research and Essay 6, no. 3: 61–66.
Oemar, Ahmad Raflis, Suraiya Ishak, dan Mohd Abdullah Jusoh. 2020. “The Impact of Covid-19 Movement Control Order on SMEs’ Businesses and Survival Strategies.” Malaysian Journal of Society and Space 16, no. 2: 139–50. https://doi.org/10.17576/geo-2020-1602-11.
Reivich, K., & Shatte, A. 2002. The Resilience Factor: 7 Keys To Finding Your Inner Strength And Overcome Life’s Hurdles. New York: Broadway Books. Robbins, Stephen. 2006. Perilaku Organisasi. Jakarta: Gramedia.
Rosidah. 2004. “Human Resource Is Key Factor of Organization Development for Public and Business Organization Organization Development Orientation Does Not Concern Directly with Human Being However It’s Implication Is Refer to Human Resource Therefore, Its Exi” 2: 52–58.
Singh, Sumanjeet, Pankaj Chamola, Vimal Kumar, Pratima Verma, and Neha Makkar. 2022. “Explaining the Revival Strategies of Indian MSMEs to Mitigate the Effects of COVID-19 Outbreak.” Benchmarking:An International Journal ahead-of-,no.ahead-of-print. https://doi.org/10.1108/bij-08-2021-0497.
SiBakulJogja.com. dikases melalui https://sibakuljogja.jogjaprov.go.id/
Susanto, A.B, Prama Gede, Dkk. 2006. Strategi Organisasi. Amara Books. Yogyakarta. Tanjungsari, H K. 2020. “Perkembangan Dunia Usaha Di Era Digital.” Pustaka.Ut.Ac.Id, 1–43.
https://www.pustaka.ut.ac.id/lib/wpcontent/uploads/pdfmk/MKWI4203-M1.pdf.
Utami, Issa Dyah, Iwan Santosa, dan M. R. Vidya Leila. 2021. “Priority Resilience Strategy for Micro, Small, and Medium Enterprises for Dealing with Natural Disasters.” International Journal of Disaster Risk Reduction 55, no. February: 102074. https://doi.org/10.1016/j.ijdrr.2021.102074
Viariani, W, Deni Lubis, and Marhamah M. 2022. “Analisis Faktor-Faktor Yang Memengaruhi Ketahanan UMKM Makanan Dan Minuman Bersertifikat Halal Saat Pandemi covid-19 Di Kota Banda Aceh.” Al-Muzara’Ah 10, no. 1: 33–45. https://doi.org/10.29244/jam.10.1.33-45.
DOI: https://doi.org/10.22146/abis.v11i3.85808
Article Metrics
Abstract views : 3575 | views : 1707Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution 4.0 International License.
______________________________________________________________________________________________________
2302 - 1500